An example would be something such as the launch of a children’s movie, or a children’s video game, or even promotion of children’s breakfast cereal. Using something as unique and interactive as face painting, leaves an impressionable mark and memory on the child and lets them think back on it in a fond and pleasant way, thus making them more likely to want to see the film, play the game or try the cereal. And if you can make the face painting even more specific to the brand you are pushing, even better. Remember parents love taking photos of their children during such events and experiences, it forms part of their future memories, and what a great way to remind them of your brand than looking back over photos advertising it to them in such a fondly remembered way?
Speaking of parents, their children’s emotions, feelings and entertainment is of vital importance to them, so the fact a company is preparing such a great day of entertainment for their children means a great deal to them. This in turn will make them look at the brand being promoted favourably and more likely to take their children to see the film, buy them the game or decide that cereal is worth trying for their children.
Balloon modeling works in exactly the same way as face painting, and at PromoPower we try to suggest as a marketing event strategy that where possible both are used together.
Balloon modelers provide a more visual stimulus to the children as they watch the balloon models being created. It provides entertainment from the balloon modeler who keeps the children in attendance amused with not only modelling but banter, interaction and humour. And of course the children get to keep the balloon models afterwards as a keepsake, which should ideally be branded with whatever merchandise is being marketed.
As you can see, the benefits of face painting and balloon modeling as part of a marketing strategy can be paramount when dealing with children and children’s products or brands. PromoPower have had massive success in the past with these entertaining days and we have professional balloon modelers and face painters available for any occasion.
Recently one of our face painters Jo Sykes, member of The Face Painting Association and a regular worker for PromoPower, organised an event at the Holy Trinity Centre in Newcastle as a form of networking for new and established face painters to try their skills, exchange tips and of course provide entertainment for the public, adult and children alike (yes adults do love having their faces painted too!); what a great way to show their devotion to their art and how professional face painters are.For more information on how face painters and balloon modelers can be used to help promote your business or brand, visit the PromoPower website and contact us today.
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